Vice President of Global Sales

Thin Film Electronics ASA (“Thinfilm”) is a global leader in NFC mobile marketing and smart-packaging solutions using printed electronics technology. Thinfilm creates printed tags, labels, and systems that include sensors and wireless communication — all at a cost-per-function unmatched by conventional electronic technologies. Thin Film Electronics ASA (“Thinfilm”) is a publicly listed Norwegian company with global headquarters in Oslo, Norway; US headquarters in San Jose, California; and offices in Linköping, Sweden, London; and Shanghai.
We are looking for a Vice President of Global Sales to lead our sales team!
The Vice President of Global Sales will dramatically increase revenue through innovative sales leadership, by building a world-class sales team, a winning sales process and an effective business growth strategy with major Brands in three global market segments: Wine & Spirits, Beauty and OTC Pharma.
In this role you will be responsible for the strategy, development and execution of selling solutions to global customers. Specifically, he/she will:

Sales Strategy & Planning

  • Align the sales team’s objectives with overall business strategy through corporate strategic planning, sales strategy development, sales resource planning and budgeting
  • Provide accurate targets and forecasts, ensuring projections are in line with operational goals and overall company growth strategy
  • Constantly monitor the competitive landscape and market conditions to identify opportunities, issues, and risks in all locations
  • Accountable for effective global sales organization design, including sales job roles, sales coverage models and compensation and incentive programs
  • Define and refine sales process and develop sales playbook for buyer personas within each channel

Business Development

  • Partner with the business development team to capture market share, grow revenues and generate profitable business within all assigned verticals and across all product categories
  • Deliver against aggressive monthly, quarterly and annual sales targets
  • Leverage customer insights to identify business opportunities and strategies; proactively assess, clarify, and validate customer needs and satisfaction by engaging with accounts
  • Collaborate closely with Marketing team to develop collateral materials, sales tools and solutions that drive customer acquisition, retention and growth

Performance Management

  • Manage and enforce the sales process using
  • Establish the sales team’s performance management process including key performance measures for all sales roles and ensure that all employees are held accountable for assigned results
  • Attract, develop and retain top sales talent and implement systems and processes that ensure ongoing effectiveness and efficiency of the sales team
  • Provide support, leadership, mentoring, coaching and development to the field sales team on a regular basis by accompanying them on sales visits and providing added value, insight, and best practices to overcome customer challenges
  • Provide leadership and coaching to the sales team, while fostering a culture of accountability, professional development, high performance, and customer-focus
  • Develop and deliver product and sales training programs and ensure all team members are cohesive and consistent in their sales interactions

Skills & Qualifications:

  • Bachelor’s degree or equivalent required, MBA preferred
  • Minimum of 10 years of sales management success in a business-to-business environment
  • Experience selling intelligent electronic systems (e.g. sensors, controllers, wireless connectivity)
  • Strong market background and familiarity with selling into key strategic accounts (spirts, cpg, pharma, personal care)
  • Strong analytical skills with demonstrated ability to interpret data into actionable items
  • Excellent written and oral communication skills; ability to communicate and formally present across all levels of organization, customer base, and outside parties
  • Strong business acumen and ability to think and operate cross functionally
  • “Hands-on” management style; adaptable to a fast-paced, changing environment
  • High sense of urgency and personal accountability
  • Experience with CRM systems ( preferred)

For more information regarding this opportunity, please contact Shannon Fogle at or Don Errigo at

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